Loyalty & Connected Membership

Check out the latest news, events, and articles customer loyalty. Learn more about how we move brands forward by evolving loyalty into an outcome and enterprise discipline.

Loyalty leaders, episode one: State of retail

The world’s #1 CRM and loyalty services firm Concentrix Catalyst, the experience design and engineering team of Concentrix, a leading global solutions company that reimagines everything CX through strategy, talent,... Read more

Born digital, episode two: Patient loyalty in healthcare

AN ORIGINAL SERIES FROM Concentrix Catalyst HOSTED BY KATIE MARTELL, IN PARTNERSHIP WITH ADOBE PK is now Concentrix Catalyst, the experience design and engineering team of Concentrix, a leading global... Read more

Future of loyalty: Creating connected membership with APIs

Concentrix Catalyst is ranked as a leader in the Forrester Wave™: Loyalty Service Providers, Q3 2021 and is the #1 Apigee Partner in North America for both 2019 and... Read more

Born digital, episode one: Brand loyalty for the people

A series hosted by Katie Martell on brand loyalty strategies, in partnership with Adobe. PK is now Concentrix Catalyst, the experience design and engineering team of Concentrix, a leading global... Read more

Developing a human-centric approach to loyalty

I recently joined my colleague, Concentrix Catalyst Associate Design Director Hannah Sherwood, on Cheetah Digital’s Uncaged Wisdom podcast to discuss Concentrix Catalyst’s human-centric approach to loyalty. In the podcast,... Read more

Why Concentrix Catalyst has become a leader in loyalty

Concentrix Catalyst has recently been named a leader by Forrester Research in “The Forrester Wave™: Loyalty Service Providers, Q3 2021.” The report provides an in-depth look at some of... Read more

Forrester names Concentrix Catalyst a leader in loyalty services

Fill in the form to receive The Forrester Wave™: Loyalty Service Providers, Q3 2021 report. As brands look to combat an epidemic of customer switching, loyalty spending is booming.... Read more

Loyalty technology: Building connections with Salesforce and Mulesoft

With the average company running up to 91 different martech solutions, gaps in customer data can put businesses at a disadvantage. To connect experiences across a multitude of platforms... Read more

The top five ways to build retail customer loyalty with Salesforce

Building retail customer loyalty is no small feat. Beyond delivering high-quality and effective products, retailers must contend with customers who expect an engaging, personalized, and frictionless experience. More than... Read more

The ultimate retail digital experience playbook

Implementing landmark digital projects during a pandemic has frustrated even the best CMOs. As economies reopen and businesses adapt to a new set of challenges, retail marketers again find... Read more