Customer Engagement

Check out the latest news, events, and articles about customer engagement. See how we enable a deeper connection through one-to-one personalization, bringing brands and customers closer to the moments that matter.

Born Digital: A Winning Customer Data Strategy

AN ORIGINAL SERIES FROM CONCENTRIX CATALYST, IN PARTNERSHIP WITH ADOBE Customers today demand a greater level of personalization. They share information with the brands they trust and expect experiences to... Read more

Take Extra Care of Loyalty Members During Uncertain Economic Times

It’s not rocket science, and they’ll reward you for it. Just when brands thought they’d survived the pandemic and global supply chain shortages, two and half years later, customers... Read more

Data Personalization: The No Nonsense Roadmap Beyond the Technology

It’s no secret that data personalization has become a key factor of brand success—for marketing, sales, and customer service. Most brands recognize the importance of having a connected data... Read more

The consumerization of healthcare

The healthcare industry has a once-in-a-generation opportunity to reimagine CX. Waves of technological advancement and new models for patient engagement have converged, right as a global pandemic has elevated health... Read more

Our take on our inclusion in Forrester’s “Now Tech: Customer Experience Strategy Consulting Practices, Q1 2022”

Concentrix Catalyst was recently included in Forrester’s “Now Tech: Customer Experience Strategy Consulting Practices, Q1 2022” report. Below, Doug Anderson, Catalyst’s Group Strategic Solutions Director, explains what this recognition... Read more

Why providers must see patients as consumers

About 80 percent of what affects health outcomes happens outside of a provider’s office. In addition, at any given time, only 15 percent of the people in a population... Read more

Consumer-centric healthcare: Reimagining care delivery for the connected consumer

Consumer choice continues to reshape healthcare with lasting impacts for the traditional model. Retailers, private equity, and non-traditional disruptors—these new economy companies excel at a consumer-centric, digitally mature, and... Read more

Charting customer journeys that lead to CX success

Establish your customer journey map, and loyalty, trust and new revenue streams will follow Building great customer experiences (CX) is how many companies will differentiate, expand, and grow in... Read more

How healthcare providers can build patient loyalty programs

Would you trust a retail store, such as CVS or Walgreens, with facilitating your healthcare appointment? According to our recent survey of 1,016 healthcare consumers, over 60% of respondents... Read more

New healthcare customer experience

Consumer-centricity is now business critical in healthcare. Healthcare has changed. With the pandemic forcing a reinvention of the healthcare customer experience, increased consumerism in healthcare is expanding choice and... Read more