POSTED : October 28, 2021
BY : Stephanie Cohen
PK is now Concentrix Catalyst, the experience design and engineering team of Concentrix, a leading global solutions company that reimagines everything CX through strategy, talent, and technology.
Healthcare organizations face stark new realities. Retailers, tech titans, and digital insurgents are looking to remake the industry. To drive patient loyalty in healthcare and reduce customer attrition to companies like Walmart, Amazon, and Teladoc, traditional healthcare payers and providers must raise their game and make consumer engagement a strategic priority.
Join the Forrester recognized loyalty team at Concentrix Catalyst, along with Adobe and Katie Martell, as they outline a vision for patient loyalty in healthcare.
Tom Swanson brings a decade of experience in the healthcare industry to Adobe, as well as extensive experience in digital transformation. Tom’s role at Adobe includes positioning Adobe in the health and life sciences marketplace, providing thought leadership, enabling the field, and evangelizing the importance of this industry both publicly and internally.