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With the average company running up to 91 different martech solutions, gaps in customer data can put businesses at a disadvantage. To connect experiences across a multitude of platforms... Read more

PK is now Concentrix Catalyst, the experience design and engineering team of Concentrix, a leading global solutions company that reimagines everything CX through strategy, talent, and technology. Ketchup packets, microchips,... Read more

How do leaders define each role within their teams, and what impact does this have on the organization as a whole? My colleague Marko Muellner and I recently had... Read more

A $12 trillion reason to start your sustainability journey According to McKinsey, the smart money is behind ESG, with over 25%, or $12T, of US assets under management being... Read more

Implementing landmark digital projects during a pandemic has frustrated even the best CMOs. As economies reopen and businesses adapt to a new set of challenges, retail marketers again find... Read more

Disney+, Paramount+, Discovery+, Apple TV+—each day it seems as though a new industry leader is adding a “+” to their offerings and joining the ranks of video streaming platforms.... Read more

With 89% of B2B executives expecting the shift toward more digital and remote go-to-market models to last beyond the pandemic, it is fair to say that B2B sales has forever... Read more

My colleague Marko Muellner, Head of CX Acceleration at Concentrix Catalyst, and I recently had the opportunity to chat with Jeff Gothelf, author of Lean UX, Sense & Respond,... Read more

Finding your CX North Star With 75% of CX initiatives seeking to accelerate digital transformation, CX can no longer be a siloed effort. The need to elevate perspectives to... Read more

Make your APIs work for you API ownership has taken on new meaning following the Supreme Court ruling in Google vs. Oracle. With copyright infringement of API interfaces a... Read more