Loyalty & Connected Membership

Concentrix Catalyst is ranked as a leader in the Forrester Wave™: Loyalty Service Providers, Q3 2021 and is the #1 Apigee Partner in North America for both 2019 and... Read more

A series on brand loyalty strategies, in partnership with Adobe. PK is now Concentrix Catalyst, the experience design and engineering team of Concentrix, a leading global solutions company that reimagines... Read more

I recently joined my colleague, Concentrix Catalyst Associate Design Director Hannah Sherwood, on Cheetah Digital’s Uncaged Wisdom podcast to discuss Concentrix Catalyst’s human-centric approach to loyalty. In the podcast,... Read more

Concentrix Catalyst has recently been named a leader by Forrester Research in “The Forrester Wave™: Loyalty Service Providers, Q3 2021.” The report provides an in-depth look at some of... Read more

With the average company running up to 91 different martech solutions, gaps in customer data can put businesses at a disadvantage. To connect experiences across a multitude of platforms... Read more

Building retail customer loyalty is no small feat. Beyond delivering high-quality and effective products, retailers must contend with customers who expect an engaging, personalized, and frictionless experience. More than... Read more

Implementing landmark digital projects during a pandemic has frustrated even the best CMOs. As economies reopen and businesses adapt to a new set of challenges, retail marketers again find... Read more

“Emotional connection” has been the basis of bank loyalty for generations. The relationships customers developed with bank employees, the quality of in-person customer service, and the deep-seated trust in... Read more

Driven by the pandemic, banks have pivoted their physical solutions to digital to serve financially stressed customers faced with record-setting unemployment and stock market concerns. Some banks have been... Read more

Consumer technology companies focus on building great products as their primary loyalty strategy, relying on an “if you build it, they will come” mentality. But for many companies, this... Read more