Digital Transformation

Digital transformation has been pivotal to General Electric’s (GE) corporate strategy for years. The company first announced its Predix industrial software platform in 2013 and has since positioned itself as a... Read more

As we head into the new year, we’d like to share with you some of our favorite ways in which you can better meet the needs of your customers.... Read more

Winners of the 2017 eHealthcare Leadership Awards were announced on October 25, at a special keynote presentation at the 21st Healthcare Internet Conference in Austin, Texas. The Hospital Digital Experience... Read more

For the past 20 years I’ve been a student of digital business and marketing. I’ve very purposely spent my career focused on digital transformation from as many different perspectives... Read more

Although many firms say customer-centricity is a top priority, far fewer actually gather the data needed to truly understand their customers. Yet, this insight is critical to building a... Read more

Most of us talk a good game about customer-centricity and using data (big or otherwise) to deliver personalized experiences that give customers what they need before they even ask.... Read more