Content Strategy

Designing Findable Content

At Concentrix Catalyst, we help our clients define and deliver world-class experiences in a crowded digital ecosystem. Orchestrating a symphony of outcomes built around people first, our team lives... Read more

Content as data: Understanding how developers think about your content

Digital content reaches people in many ways. If you’re a content specialist, it’s likely you’ll need to work with a developer somewhere down the line to ensure your message... Read more

Confab: The content strategy conference

Concentrix Catalyst is a proud sponsor of Confab 2022! Confab is an event for people who care about making content more useful and usable for everyone. And no, you... Read more

Three reasons “lift-and-shift” is a poor content migration strategy

These days, website migrations are pretty common. As CMS technologies and capabilities advance, more and more companies are packing up and moving their website content from one CMS to... Read more

Memorable digital writing: Amp up your brand with these skillsets

With the onset of the pandemic, the need for effective and meaningful digital communication has only increased, making it more important than ever before for brands to understand how... Read more

What did Neil Armstrong teach us about website content strategy?

A well-thought-out website content strategy develops the system for organizations to reach the moon. When a content strategy is engineered with care and craftsmanship and is an experience, it... Read more

Return to Sitecore Content Hub: Updates and new features reviewed

The “content crisis” continues Almost a year ago I gave my initial thoughts on Sitecore’s Content Hub as the company was just rolling it out to the public. At... Read more

Three critical content assumptions for a successful website launch

Every website launch begins with high expectations and open minds, but the devil lurks in the details of delivery. It’s easy to gloss over critical assumptions about who will... Read more

Seven essential digital transformation competencies

We’ve all heard the hype around digital transformation: it seems everyone wants to talk about it. But just because there’s a lot of hype doesn’t mean it’s not important—or... Read more

4 questions that help define effective healthcare content

Providing the right content at the right moment helps patients and inspires a long-lasting, trusted connection with your organization. As a patient, when we turn to a healthcare provider’s... Read more