Service Line

Check out the latest news, events, and articles about the service lines we specialize in. Obtain valuable experience engineering insights and begin optimizing your organization today.

Google I/O 2021

After being called off last year due to the pandemic Google I/O has once again (albeit virtually) returned to our lives. This year I/O kicked off with a keynote... Read more

Building marketing strategies that will survive evolving data privacy regulations

Data privacy laws are reshaping the future of marketing in the digital age. Consumer marketing opt-in consent and visibility into targeting practices require not just compliance measures, but also... Read more

Four drivers of bank loyalty that foster emotional connection

“Emotional connection” has been the basis of bank loyalty for generations. The relationships customers developed with bank employees, the quality of in-person customer service, and the deep-seated trust in... Read more

Decouple and de-risk

“Don’t put all your eggs in one basket” – while legacy architecture designs have helped us serve award-winning apps for our clients back in the day, change was slow... Read more

How to adopt Conversational UI for a reliable customer experience

The COVID-19 pandemic shifted customer experience to the virtual. From telehealth appointments to contactless payment methods, companies suddenly needed to find ways to maintain satisfying experiences for customers without... Read more

Economy of Expression ④: Written communication

Economy of Expression is a four-part series about the role of communication in business. In our fourth and final post, we discuss with Eleanor Scott, artist, educator, and Silicon... Read more

Ten guiding principles for a better customer experience

Many businesses are working to foster a better experience for their customers. With customer experience being a new area of focus for many, we have found that businesses are... Read more

Achievable digital selling strategies post-pandemic: Empower your sellers

The Empowered Buyer is not the same person from a year or two ago. Regardless of the product or service being sold, buyers now expect seamless orchestration throughout their... Read more

Adobe and hyper-personalization

From increasing profitability to brand allegiance and reputation, customer experience matters, especially in industries like telecom. In order to keep customers from switching carriers, telecoms have to create a... Read more

Accelerating outcomes with API governance

What do Humana, FedEx, and Ally Bank have in common? They’ve all successfully delivered on the potential of their APIs—in each case, through a robust API governance model. In... Read more