Service Line

It’s hard to believe that it’s been four years since the “Age of the Customer” became part of our daily business vocabulary, describing the vital importance of the empowered... Read more

The Content Marketing Institute just announced the Delight Conference won a 2017 Content Marketing Award for an “In-Person (Event) Content Marketing Strategy.” The Content Marketing Awards, produced by the Content Marketing... Read more

A revenue funnel can help answer one of the most critical sales and marketing questions: how do my leads become closed-won deals? A revenue funnel is not a marketing... Read more

The case for personalization couldn’t be stronger, but many companies still struggle to find the path to their customers’ hearts. Forrester Research reports that more than two-thirds of brands today... Read more

How do you collect and store information on new leads, and existing customers and accounts? If you’re still working in spreadsheets, Outlook address books, or “premise-based”, legacy customer relationship... Read more

How is IoT helping companies boost efficiencies? PK's latest blog provides insights into IoT and how it is helping organizations boost efficiency. Read more

With an extensive background in software development, our team has long  been accustomed to the concept of “agile” development, which can be described as: Responding to change, even if... Read more

The latest blog insights from PK provides the current technological landscape for utility and manufacturing companies. Read more

API Governance:  It’s Time to Rethink Governance introduced emerging governance paradigms and practices fueled by digital transformation & API adoption. This post shifts the focus to the business considerations... Read more

Consumer-oriented companies like Amazon and Google have generated most of the artificial intelligence (AI) buzz so far. But the B2B world is now poised for transformative change as well,... Read more