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Loyalty in digital banking: A generational approach
Driven by the pandemic, banks have pivoted their physical solutions to digital to serve financially stressed customers faced with record-setting unemployment and stock market concerns. Some banks have been... Read more
What should consumer technology companies learn from traditional loyalty?
Consumer technology companies focus on building great products as their primary loyalty strategy, relying on an “if you build it, they will come” mentality. But for many companies, this... Read more
Enterprise data science is largely an engineering challenge
Hear me out, maybe just maybe, I might win some of you over. There is no taking away from the fact that building machine learning and AI algorithms are... Read more
Ram Sathia interview on RPA excellence
Concentrix Catalyst has recently been recognized by Forrester for our cutting-edge work in automation. Included in both the Now Tech: Continuous Automation and Testing Services Providers, Q1 2021 and... Read more
Loyalty in tech: How customer communities drive long-term engagement
Brand-offered communities have become a staple in the tech world, something most companies take for granted. In their most basic form, consumer tech communities act as a support hub,... Read more
Preventing an API attack
Billions of dollars. That’s how much API attacks have cost Venmo, Facebook, Panera Bread, Equifax, and Capital One. As one of the fastest-growing attack vectors on the internet, APIs... Read more
Cloud model adoption
The cloud has been an essential component of enterprise technology for nearly a decade, but adoption has been slow for many companies. Due to security concerns, many organizations have... Read more
Personalization in financial services: An imperative to stay relevant
With the blurring lines between the retail, fintech, and banking industries, customers are left wondering why personalization in financial services, for lack of a better word, sucks. Banks are... Read more
Live panel recap: Loyalty analytics
The metrics that matter in the customer journey How do you quantify emotional loyalty? I recently moderated a live panel of Concentrix Catalyst loyalty and analytics experts to answer... Read more
Five bank customer loyalty strategies to avoid
When we think of bank customer loyalty, we think of rewards programs. These programs are usually associated with credit cards, and a few encompass multiple bank products. The latter... Read more