Loyalty program
[Webinar] What it takes to win with loyalty
Winning customers through brand affinity and emotional connection is every brand’s dream. Transactional relationships that are made up of points and rewards are not good enough in today’s world,... Read more
[Webinar] The Future of Travel Loyalty Programs: Soaring Beyond Status and Miles
Both consumers and the travel industry are breathing a sigh of relief as travel is bouncing back. But as flights are booked and hotel occupancy increases, does that mean... Read more
Mine your data before you change your loyalty program
Recently, a major retailer asked Concentrix Catalyst to assess its loyalty program, which had first launched in the late 1990s. By one metric—retention rate—the retailer’s program was still successful.... Read more
Clay Walton-House featured in Forrester report on personalization
In the January 28th, 2020 Forrester report, “Use Personalization to Drive Loyalty and Customer Obsession,” Concentrix Catalyst’s Clay Walton-House discusses how to build emotional resonance with customers. As the... Read more
Predictions on the future of retail
While we’ve written extensively this past year on how retailers can survive the retail apocalypse, we’re feeling optimistic as we turn the corner into next year. Overall sales increased by 3.4% from... Read more