Data Analytics
Enterprise AI can’t succeed without enterprise information architecture
In 1967, Melvin Conway submitted a paper to Harvard Business Review called “How Do Committees Invent?” that described correlations between innovation, design of systems, and organizational group structures. Since... Read more
Personalization strategy framework: Measure your business value
The case for personalization couldn’t be stronger, but many companies still struggle to find the path to their customers’ hearts. Forrester Research reports that more than two-thirds of brands today... Read more