Five “loyalty truths” underpinning our status as a loyalty leader
We’re excited to announce today that Lenati, now Concentrix Catalyst, has been named a leader by Forrester Research Inc. in The Forrester Wave™: Loyalty Service Providers, Q3 2019 report.... Read more
Martech West and the rise of Customer Data Platform
One thing was evident last week at Martech West in San Jose, California: The Customer Data Platform (CDP) is settling in as a foundational element in the marketing technology... Read more
Customer Data Platforms: shiny new object or soulmate?
Love for the customer may be blooming, but as in any good love story there are conflicts along the way to a happily-ever-after. How do you make good on... Read more