Customer Engagement

Check out the latest news, events, and articles about customer engagement. See how we enable a deeper connection through one-to-one personalization, bringing brands and customers closer to the moments that matter.

How evolving data privacy regulations are impacting marketers

The beginning of 2021 has kicked off a flurry of proactive measures that big brands like Apple and Google are taking to address evolving consumer data privacy regulations. The... Read more

Clinical business intelligence delivers personalized care

Improving care efficiency lies at the heart of major changes in healthcare organizations across the country. From reducing hospital readmissions to proactive total health management initiatives, the need to... Read more

Building patient trust and establishing care in the age of telemedicine

Over the past year, the Covid-19 pandemic has rapidly accelerated patient and provider adoption of virtual care visits. With coronavirus raging across the globe and over half of American... Read more

Personalized healthcare: Building a digital customer profile

For many, getting the COVID vaccine seems like an inevitability. But how will you find out when it’s available? If you’re like me, you have no idea when you’ll... Read more

Upskilling, reskilling: Digital transformation post-pandemic

We find ourselves at the tipping point of another industrial revolution powered not by steam and coal but by digital transformation. Digital transformation has long been a topic of... Read more

At-home triage: Tools for a virtual diagnosis

How many times have you ignored or pushed off an urgent care situation? What if you could get a virtual diagnosis at home instead of traveling to a clinic,... Read more

The case for DTC: Keys to success and principles for growth

In past posts, we’ve covered the history of direct to consumer (DTC) sales, and made the case for why brands that sell through more traditional retail channels should go... Read more

How brands are driving personalization across streaming platforms

We all have at least one streaming service subscription we peruse on a regular basis, scrolling to find that next series to binge-watch after a long day at work.... Read more

Three ways to enable human-centered BI

In a world powered by more and more data, information alone isn’t a differentiator. By making data useful and actionable—creating a data culture that puts the power of data... Read more

Skyrocket your sales department’s efficiency with Configure Price Quote software

Providing accurate, timely, and consistent pricing for customers often makes the difference between a closed-lost and closed-won deal. Salesforce Configure Price Quote can help. Sales reps know that most... Read more