Background

A craft brewing organization that includes a number of regional and lifestyle brands and products available in every U.S. state and in 30 countries around the world. The company’s leaders are passionate about growing authentic craft beers and bringing brands to life through strategic partnerships with emerging brands.

Challenge

As the fifth-largest craft brewing company in the U.S., the client has a large domestic and international sales pipeline, a vast distribution and warehouse network, and numerous brewing production facilities spread across the country. As they have grown in complexity and size, the need for accurate planning and forecasting across its business segments has grown considerably. While it’s common to address planning and forecasting from a financial perspective, the client sought a solution that would provide broader, deeper insight into how its functions and departments interact.

Solution

Concentrix Catalyst built a custom business planning solution that integrates data from the general ledger, sales, production, finance, and staffing to provide automated total forecasting. The platform empowers the client with detailed insight to improve each function across the entire company.

Concentrix Catalyst’s solution unlocks powerful planning and analysis by aligning the company’s distributed resources, providing cross-functional forecasting, and sharing granular detail on how each function interacts with each other. It enables more accurate revenue forecasting, sales volume planning and forecasting, product profitability forecasting, and production planning. The level of detail available is such that the client can gain a complete picture of gross margin profitability for each case of beer in their distributor network, identify the highest margin product sold by each wholesaler, and target the most profitable wholesalers.

With the integrated cross-functional planning platform from Concentrix Catalyst, the client can intelligently predict and adapt to changes throughout the business with comprehensive data, deeper insights, and more accurate forecasting.

See how big data can help grow your business.