Author: Lonnie Estep

Loyalty technology: Building connections with Salesforce and Mulesoft

With the average company running up to 91 different martech solutions, gaps in customer data can put businesses at a disadvantage. To connect experiences across a multitude of platforms... Read more

Considering a Progressive Web App? Five reasons you’re on the right track

Only a few years ago the only place you could go to download an app was the App Store or Google Play. Native apps, like the ones that populate... Read more

What we mean when we talk about unified commerce

The term unified commerce has come into vogue in the retail sector, but what does it mean? Some retail experts say unified commerce is a series of retail channels consolidated... Read more