Webinar recap: Building relationships and closing deals
POSTED : August 20, 2020
BY : Jen Winter

The next decade of selling

In a work from home world where meeting a client for coffee or at an event may no longer be possible, B2B sellers are struggling to engage prospects effectively. For most, scheduling a videoconference and walking through a deck or a demo isn’t cutting it. Sales teams need to reimagine sales interactions to meet the moment in a way that helps them stand out from the competition, while also aiding in a transition to a digitized sales environment that will outlast the current pandemic.

In this 30 minute webinar, the Concentrix Catalyst Strategy team, led by Jen Winter, Head of the Technology and Software vertical, and Lisa Schlichting, Principal at Concentrix Catalyst, will showcase proven tactics for interactive digital engagements and how to delight and engage your customers throughout the sales cycle and beyond. Learn proven methods for scaling complex sales discussions and accelerate next steps with a digital ecosystem of coordinated assessments, workshops and calculators.

You’ll leave the webinar with:

  • The next best step for enabling digital experience for customers and sellers.
  • Tools for assessing your organization’s digital sales capabilities.
  • Best practices for accelerating the sales cycle.
  • Examples of best-in-class digital customer engagement.

Learn more about building breakthrough customer acquisition strategies.


About the presenters

“Jen WinterJen Winter leads Concentrix Catalyst’s Technology and Software vertical. Her passion is helping clients leverage their most important asset – their customers. Throughout her career, she has focused on the design and construction of connected marketing and sales channel programs. Her penchant for technology continues to drive her focus on technology integration and adoption to increase program performance and speed to market. Prior to her work at Concentrix Catalyst, Jen was a co-founder of Lenati, a marketing and sales consulting firm, as well as Vice President for the Pacific Northwest practice of Hitachi Consulting.

Lisa SchlichtingLisa Schlichting is a Principal at Concentrix Catalyst and has spent the past 15+ years helping B2B technology companies leverage customer behavior and market insights to develop the most effective routes to customer acquisition and adoption. Lisa has worked with several of the world’s largest, Fortune 500 technology companies across Go To Market strategy, Customer Experience and Insights, Sales and Channel Strategy and Customer Success.

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